---
title: Privacy policy | Muloo
description: How Muloo collects, uses and protects your personal information, under POPIA and the GDPR.
image: https://www.wearemuloo.com/hubfs/raw_assets/public/muloo-2026/images/brand/share-default.jpg
---

[Skip to content](http://www.wearemuloo.com/privacy#main-content)

[muloo](http://www.wearemuloo.com/?hsLang=en)

- [Build](http://www.wearemuloo.com/build?hsLang=en)
  
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- [RevOps](http://www.wearemuloo.com/revops?hsLang=en)
  
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- [Grow](http://www.wearemuloo.com/grow?hsLang=en)
  
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- [AI](http://www.wearemuloo.com/ai?hsLang=en)
  
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- [Products](http://www.wearemuloo.com/products?hsLang=en)
  
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- [Resources](http://www.wearemuloo.com/blog?hsLang=en)
  
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- [Company](http://www.wearemuloo.com/about?hsLang=en)
  
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⌕ What's broken? 

[Client Login](https://hub.wearemuloo.com/) [WhatsApp](https://wa.me/27686343652?text=Hi%20Muloo%2C%20I%20found%20you%20on%20your%20website.) [Book a call](http://www.wearemuloo.com/book-a-call?hsLang=en)

What is broken

- [We just bought HubSpot and nobody has set it up Guided onboarding](http://www.wearemuloo.com/solutions/hubspot-onboarding?hsLang=en)
- [The portal got away from us Portal rescue](http://www.wearemuloo.com/solutions/portal-rescue?hsLang=en)
- [We are moving off Salesforce or spreadsheets Migration](http://www.wearemuloo.com/solutions/migration?hsLang=en)
- [Our systems do not talk to each other Integrations](http://www.wearemuloo.com/solutions/integrations?hsLang=en)
- [Our website needs a developer to change a word Website build](http://www.wearemuloo.com/solutions/hubspot-websites?hsLang=en)

What we do about it

- [Guided onboarding 4 to 8 weeks](http://www.wearemuloo.com/solutions/hubspot-onboarding?hsLang=en)
- [Full implementation 8 to 16 weeks](http://www.wearemuloo.com/solutions/hubspot-implementation?hsLang=en)
- [Portal rescue 3 to 8 weeks](http://www.wearemuloo.com/solutions/portal-rescue?hsLang=en)
- [Migration 6 to 12 weeks](http://www.wearemuloo.com/solutions/migration?hsLang=en)
- [Integrations 2 to 10 weeks](http://www.wearemuloo.com/solutions/integrations?hsLang=en)
- [HubSpot website build 8 to 14 weeks](http://www.wearemuloo.com/solutions/hubspot-websites?hsLang=en)
- [CRM architecture review 2 to 3 weeks](http://www.wearemuloo.com/solutions/crm-architecture-review?hsLang=en)

Where to start

- [Free HubSpot audit What is actually wrong with your portal](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Build overview The whole stream on one page](http://www.wearemuloo.com/build?hsLang=en)
- [Book a call Pick a time, four questions, done](http://www.wearemuloo.com/book-a-call?hsLang=en)

Free, and yours to keep

Run the audit before you decide anything.

Data quality, broken workflows, unused licences and automation nobody owns, scored on your own portal.

[Run the free audit →](http://www.wearemuloo.com/hubspot-audit?hsLang=en)

What is broken

- [The process lives in people’s heads Sales process workshop](http://www.wearemuloo.com/solutions/sales-process-workshop?hsLang=en)
- [Sales and marketing disagree on what a lead is RevOps blueprint](http://www.wearemuloo.com/solutions/revops-blueprint?hsLang=en)
- [Leads come in and nothing happens to them RevOps blueprint](http://www.wearemuloo.com/solutions/revops-blueprint?hsLang=en)
- [Leadership cannot see the pipeline properly Reporting platform](http://www.wearemuloo.com/solutions/reporting-platform?hsLang=en)
- [We need a RevOps function but cannot hire one Monthly advisory](http://www.wearemuloo.com/solutions/revops-advisory?hsLang=en)

What we do about it

- [Sales process workshop 2 days](http://www.wearemuloo.com/solutions/sales-process-workshop?hsLang=en)
- [RevOps blueprint 4 to 6 weeks](http://www.wearemuloo.com/solutions/revops-blueprint?hsLang=en)
- [Revenue operating system 8 to 14 weeks](http://www.wearemuloo.com/solutions/revenue-operating-system?hsLang=en)
- [Monthly RevOps advisory Ongoing](http://www.wearemuloo.com/solutions/revops-advisory?hsLang=en)

Where to start

- [RevOps overview The whole stream on one page](http://www.wearemuloo.com/revops?hsLang=en)
- [CRM architecture review An independent read on what you have](http://www.wearemuloo.com/solutions/crm-architecture-review?hsLang=en)
- [Book a call Pick a time, four questions, done](http://www.wearemuloo.com/book-a-call?hsLang=en)

Not sure which

Start with the symptom instead.

Nobody wakes up needing integrations. They wake up because their systems do not talk to each other.

[Route me →](http://www.wearemuloo.com/hubspot?hsLang=en)

What is broken

- [We are not generating enough pipeline Automated lead generation](http://www.wearemuloo.com/solutions/lead-generation?hsLang=en)
- [Campaigns ship but we cannot measure them Campaign build](http://www.wearemuloo.com/solutions/campaign-build?hsLang=en)
- [Content stopped after the launch push Content engine](http://www.wearemuloo.com/solutions/content-engine?hsLang=en)
- [We cannot tell which campaigns produce revenue Reporting platform](http://www.wearemuloo.com/solutions/reporting-platform?hsLang=en)
- [Marketing is one person doing everything Managed marketing retainer](http://www.wearemuloo.com/solutions/marketing-retainer?hsLang=en)
- [We spend on ads and cannot tie it to revenue Paid media management](http://www.wearemuloo.com/solutions/paid-media?hsLang=en)

What we do about it

- [Managed marketing retainer Monthly](http://www.wearemuloo.com/solutions/marketing-retainer?hsLang=en)
- [Paid media management Monthly](http://www.wearemuloo.com/solutions/paid-media?hsLang=en)
- [Landing page and campaign build 2 to 4 weeks](http://www.wearemuloo.com/solutions/campaign-build?hsLang=en)
- [Content engine setup 6 to 10 weeks](http://www.wearemuloo.com/solutions/content-engine?hsLang=en)
- [Automated lead generation 4 to 8 weeks](http://www.wearemuloo.com/solutions/lead-generation?hsLang=en)
- [HubSpot website build 8 to 14 weeks](http://www.wearemuloo.com/solutions/hubspot-websites?hsLang=en)

Where to start

- [Grow overview The whole stream on one page](http://www.wearemuloo.com/grow?hsLang=en)
- [HubSpot pricing calculator Size seats and credits on your numbers](http://www.wearemuloo.com/tools/hubspot-pricing-calculator?hsLang=en)
- [Book a call Pick a time, four questions, done](http://www.wearemuloo.com/book-a-call?hsLang=en)

New pricing, new portals

HubSpot pricing changed on 1 October.

New EMEA portals now buy an edition, seats and a shared credit pool. The calculator sizes it on your numbers, not a sales estimate.

[Open the calculator →](http://www.wearemuloo.com/tools/hubspot-pricing-calculator?hsLang=en)

What is broken

- [We are asked to allow AI and nobody can sign it off Govern it first](http://www.wearemuloo.com/ai?hsLang=en)
- [We want an agent that actually does the work Build it properly](http://www.wearemuloo.com/ai?hsLang=en)
- [We do not know where AI would even help Find the use case](http://www.wearemuloo.com/ai?hsLang=en)
- [We bought AI tools and nobody uses them Get it adopted](http://www.wearemuloo.com/ai?hsLang=en)

What we do about it

- [Govern Guardrails, scoped permissions, logging, human checkpoints](http://www.wearemuloo.com/ai?hsLang=en)
- [Build Agents and custom AI against your own data](http://www.wearemuloo.com/ai?hsLang=en)
- [Use Putting it where it genuinely helps the revenue motion](http://www.wearemuloo.com/ai?hsLang=en)
- [Adopt The enablement that stops it being bought and shelved](http://www.wearemuloo.com/ai?hsLang=en)

Where to start

- [AI overview The whole stream on one page](http://www.wearemuloo.com/ai?hsLang=en)
- [Muloo Audit An agent you can point at your portal today](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Book a call Pick a time, four questions, done](http://www.wearemuloo.com/book-a-call?hsLang=en)

Govern first

Guardrails before the agent.

Scoped permissions, logged actions and a human checkpoint anywhere the output touches a customer.

[How we govern AI →](http://www.wearemuloo.com/ai?hsLang=en)

The products

- [Muloo Audit Automated HubSpot portal diagnostics](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Muloo Reporting Leadership visibility across pipeline and delivery reporting.wearemuloo.com](https://reporting.wearemuloo.com/)
- [Muloo Signals Market, account and contact triggers signals.wearemuloo.com](https://signals.wearemuloo.com/)

Run on your portal

- [Reporting platform setup Agreed definitions, a dashboard per meeting](http://www.wearemuloo.com/solutions/reporting-platform?hsLang=en)
- [Signals subscription Which accounts are in play this week](http://www.wearemuloo.com/solutions/signals?hsLang=en)
- [Free HubSpot audit The diagnostic, at no cost](http://www.wearemuloo.com/hubspot-audit?hsLang=en)

Overview

- [All products What we build and run, and who it is for](http://www.wearemuloo.com/products?hsLang=en)
- [Why we build our own The Empower argument](http://www.wearemuloo.com/products?hsLang=en)

Empower

Built is not the finish line. Run is.

The tooling we use ourselves to speed up delivery and surface what is worth acting on. Available to run on your portal, not just ours.

[See the products →](http://www.wearemuloo.com/products?hsLang=en)

Free tools

- [Free HubSpot audit What is actually wrong with your portal](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Ads ROI calculator What paid would return, before you spend it](http://www.wearemuloo.com/tools/ads-roi-calculator?hsLang=en)
- [HubSpot pricing calculator Size seats and credits on your numbers](http://www.wearemuloo.com/tools/hubspot-pricing-calculator?hsLang=en)
- [All tools Everything free, in one place](http://www.wearemuloo.com/tools?hsLang=en)

Our apps

- [Muloo Audit The audit agent, on your portal](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Muloo Reporting The reporting hub for pipeline and delivery reporting.wearemuloo.com](https://reporting.wearemuloo.com/)
- [Muloo Signals Accounts worth acting on this week signals.wearemuloo.com](https://signals.wearemuloo.com/)

Reading

- [Resource library Articles, case studies, downloads and tools](http://www.wearemuloo.com/blog?hsLang=en)
- [Case studies What changed, and what it was worth](http://www.wearemuloo.com/blog/tag/case-study?hsLang=en)

Free, and yours to keep

Point the audit agent at your portal.

Data quality, broken workflows, unused licences and automation nobody owns. The findings are yours whether you engage us or not.

[Run the free audit →](http://www.wearemuloo.com/hubspot-audit?hsLang=en)

Muloo

- [About Who we are and why we exist](http://www.wearemuloo.com/about?hsLang=en)
- [How we work Diagnose, architect, build, operate](http://www.wearemuloo.com/how-we-work?hsLang=en)
- [Partners HubSpot and Google](http://www.wearemuloo.com/partners?hsLang=en)
- [Careers Capability over credentials](http://www.wearemuloo.com/about/careers?hsLang=en)

Talk to us

- [Contact You will speak to a dedicated specialist, not a form](http://www.wearemuloo.com/contact?hsLang=en)
- [WhatsApp Message us directly, a person replies wa.me](https://wa.me/27686343652?text=Hi%20Muloo%2C%20I%20found%20you%20on%20your%20website.)

Build

What is broken

- [We just bought HubSpot and nobody has set it up](http://www.wearemuloo.com/solutions/hubspot-onboarding?hsLang=en)
- [The portal got away from us](http://www.wearemuloo.com/solutions/portal-rescue?hsLang=en)
- [We are moving off Salesforce or spreadsheets](http://www.wearemuloo.com/solutions/migration?hsLang=en)
- [Our systems do not talk to each other](http://www.wearemuloo.com/solutions/integrations?hsLang=en)
- [Our website needs a developer to change a word](http://www.wearemuloo.com/solutions/hubspot-websites?hsLang=en)

What we do about it

- [Guided onboarding](http://www.wearemuloo.com/solutions/hubspot-onboarding?hsLang=en)
- [Full implementation](http://www.wearemuloo.com/solutions/hubspot-implementation?hsLang=en)
- [Portal rescue](http://www.wearemuloo.com/solutions/portal-rescue?hsLang=en)
- [Migration](http://www.wearemuloo.com/solutions/migration?hsLang=en)
- [Integrations](http://www.wearemuloo.com/solutions/integrations?hsLang=en)
- [HubSpot website build](http://www.wearemuloo.com/solutions/hubspot-websites?hsLang=en)
- [CRM architecture review](http://www.wearemuloo.com/solutions/crm-architecture-review?hsLang=en)

Where to start

- [Free HubSpot audit](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Build overview](http://www.wearemuloo.com/build?hsLang=en)
- [Book a call](http://www.wearemuloo.com/book-a-call?hsLang=en)

RevOps

What is broken

- [The process lives in people’s heads](http://www.wearemuloo.com/solutions/sales-process-workshop?hsLang=en)
- [Sales and marketing disagree on what a lead is](http://www.wearemuloo.com/solutions/revops-blueprint?hsLang=en)
- [Leads come in and nothing happens to them](http://www.wearemuloo.com/solutions/revops-blueprint?hsLang=en)
- [Leadership cannot see the pipeline properly](http://www.wearemuloo.com/solutions/reporting-platform?hsLang=en)
- [We need a RevOps function but cannot hire one](http://www.wearemuloo.com/solutions/revops-advisory?hsLang=en)

What we do about it

- [Sales process workshop](http://www.wearemuloo.com/solutions/sales-process-workshop?hsLang=en)
- [RevOps blueprint](http://www.wearemuloo.com/solutions/revops-blueprint?hsLang=en)
- [Revenue operating system](http://www.wearemuloo.com/solutions/revenue-operating-system?hsLang=en)
- [Monthly RevOps advisory](http://www.wearemuloo.com/solutions/revops-advisory?hsLang=en)

Where to start

- [RevOps overview](http://www.wearemuloo.com/revops?hsLang=en)
- [CRM architecture review](http://www.wearemuloo.com/solutions/crm-architecture-review?hsLang=en)
- [Book a call](http://www.wearemuloo.com/book-a-call?hsLang=en)

Grow

What is broken

- [We are not generating enough pipeline](http://www.wearemuloo.com/solutions/lead-generation?hsLang=en)
- [Campaigns ship but we cannot measure them](http://www.wearemuloo.com/solutions/campaign-build?hsLang=en)
- [Content stopped after the launch push](http://www.wearemuloo.com/solutions/content-engine?hsLang=en)
- [We cannot tell which campaigns produce revenue](http://www.wearemuloo.com/solutions/reporting-platform?hsLang=en)
- [Marketing is one person doing everything](http://www.wearemuloo.com/solutions/marketing-retainer?hsLang=en)
- [We spend on ads and cannot tie it to revenue](http://www.wearemuloo.com/solutions/paid-media?hsLang=en)

What we do about it

- [Managed marketing retainer](http://www.wearemuloo.com/solutions/marketing-retainer?hsLang=en)
- [Paid media management](http://www.wearemuloo.com/solutions/paid-media?hsLang=en)
- [Landing page and campaign build](http://www.wearemuloo.com/solutions/campaign-build?hsLang=en)
- [Content engine setup](http://www.wearemuloo.com/solutions/content-engine?hsLang=en)
- [Automated lead generation](http://www.wearemuloo.com/solutions/lead-generation?hsLang=en)
- [HubSpot website build](http://www.wearemuloo.com/solutions/hubspot-websites?hsLang=en)

Where to start

- [Grow overview](http://www.wearemuloo.com/grow?hsLang=en)
- [HubSpot pricing calculator](http://www.wearemuloo.com/tools/hubspot-pricing-calculator?hsLang=en)
- [Book a call](http://www.wearemuloo.com/book-a-call?hsLang=en)

AI

What is broken

- [We are asked to allow AI and nobody can sign it off](http://www.wearemuloo.com/ai?hsLang=en)
- [We want an agent that actually does the work](http://www.wearemuloo.com/ai?hsLang=en)
- [We do not know where AI would even help](http://www.wearemuloo.com/ai?hsLang=en)
- [We bought AI tools and nobody uses them](http://www.wearemuloo.com/ai?hsLang=en)

What we do about it

- [Govern](http://www.wearemuloo.com/ai?hsLang=en)
- [Build](http://www.wearemuloo.com/ai?hsLang=en)
- [Use](http://www.wearemuloo.com/ai?hsLang=en)
- [Adopt](http://www.wearemuloo.com/ai?hsLang=en)

Where to start

- [AI overview](http://www.wearemuloo.com/ai?hsLang=en)
- [Muloo Audit](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Book a call](http://www.wearemuloo.com/book-a-call?hsLang=en)

Products

The products

- [Muloo Audit](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Muloo Reporting](https://reporting.wearemuloo.com/)
- [Muloo Signals](https://signals.wearemuloo.com/)

Run on your portal

- [Reporting platform setup](http://www.wearemuloo.com/solutions/reporting-platform?hsLang=en)
- [Signals subscription](http://www.wearemuloo.com/solutions/signals?hsLang=en)
- [Free HubSpot audit](http://www.wearemuloo.com/hubspot-audit?hsLang=en)

Overview

- [All products](http://www.wearemuloo.com/products?hsLang=en)
- [Why we build our own](http://www.wearemuloo.com/products?hsLang=en)

Resources

Free tools

- [Free HubSpot audit](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Ads ROI calculator](http://www.wearemuloo.com/tools/ads-roi-calculator?hsLang=en)
- [HubSpot pricing calculator](http://www.wearemuloo.com/tools/hubspot-pricing-calculator?hsLang=en)
- [All tools](http://www.wearemuloo.com/tools?hsLang=en)

Our apps

- [Muloo Audit](http://www.wearemuloo.com/hubspot-audit?hsLang=en)
- [Muloo Reporting](https://reporting.wearemuloo.com/)
- [Muloo Signals](https://signals.wearemuloo.com/)

Reading

- [Resource library](http://www.wearemuloo.com/blog?hsLang=en)
- [Case studies](http://www.wearemuloo.com/blog/tag/case-study?hsLang=en)

Company

Muloo

- [About](http://www.wearemuloo.com/about?hsLang=en)
- [How we work](http://www.wearemuloo.com/how-we-work?hsLang=en)
- [Partners](http://www.wearemuloo.com/partners?hsLang=en)
- [Careers](http://www.wearemuloo.com/about/careers?hsLang=en)

Talk to us

- [Contact](http://www.wearemuloo.com/contact?hsLang=en)
- [WhatsApp](https://wa.me/27686343652?text=Hi%20Muloo%2C%20I%20found%20you%20on%20your%20website.)

[Client Login](https://hub.wearemuloo.com/) [WhatsApp us](https://wa.me/27686343652?text=Hi%20Muloo%2C%20I%20found%20you%20on%20your%20website.) [Book a call](http://www.wearemuloo.com/book-a-call?hsLang=en)

Legal

# Privacy policy

How Muloo collects, uses and protects your personal information, under POPIA and the GDPR.

Last updated 16 September 2026

This policy explains what personal information Muloo collects when you use wearemuloo.com, get in touch with us or work with us, what we do with it, and the choices you have. We have written it to be read, not just to exist.

**On this page**

1. [Who we are](http://www.wearemuloo.com/privacy#who-we-are)
2. [What we collect](http://www.wearemuloo.com/privacy#what-we-collect)
3. [How we use it](http://www.wearemuloo.com/privacy#how-we-use-it)
4. [Our legal basis](http://www.wearemuloo.com/privacy#legal-basis)
5. [Email and your subscription preferences](http://www.wearemuloo.com/privacy#email)
6. [Cookies and tracking](http://www.wearemuloo.com/privacy#cookies)
7. [Who we share it with](http://www.wearemuloo.com/privacy#sharing)
8. [International transfers](http://www.wearemuloo.com/privacy#transfers)
9. [How long we keep it and how we protect it](http://www.wearemuloo.com/privacy#retention)
10. [Client data we process on your behalf](http://www.wearemuloo.com/privacy#client-data)
11. [Muloo products and platforms](http://www.wearemuloo.com/privacy#platforms)
12. [Your rights](http://www.wearemuloo.com/privacy#rights)
13. [Changes to this policy](http://www.wearemuloo.com/privacy#changes)
14. [Contact us](http://www.wearemuloo.com/privacy#contact)

## 1. Who we are

Muloo (Pty) Ltd ("Muloo", "we", "us", "our") is a technical systems partner for HubSpot, custom engineering and AI, based in Cape Town and working with clients in South Africa, the United Kingdom, Europe and further afield.

- Company registration number: 2020/546441/07
- Registered address: 54 Old Sir Lowry's Pass Road, Cape Town, South Africa
- Information Officer: Jarrud van der Merwe
- Privacy contact: [hello@muloo.co](mailto:hello@muloo.co)

We are the responsible party under the Protection of Personal Information Act, 2013 (POPIA) and the data controller under the EU and UK General Data Protection Regulation (GDPR) for the personal information described in this policy.

## 2. What we collect

### Information you give us

- Contact details such as your name, email address, phone number, company and job title, when you fill in a form, book a meeting, download a resource, request an audit or message us on WhatsApp.
- What you tell us about your business, your systems and your project, in forms, calls, emails, chat and meetings.
- Billing and contract details if you become a client.

### Information collected automatically

- Technical data such as IP address, browser, device type and approximate location.
- How you use the site: pages viewed, time on page, the page that referred you, and which of our emails you open or click.
- Cookies and similar technologies, described in section 6.

### Information from other sources

- Business contact information that is publicly available, for example on your company website or LinkedIn profile.
- Referrals from partners such as HubSpot, where you have asked to be introduced.

We do not intentionally collect special personal information (such as health, religious or biometric data), and we ask you not to send it to us.

## 3. How we use it

- To reply to enquiries, book and hold meetings, and prepare proposals.
- To deliver the services and tools you have asked for, including audits, calculators and downloads.
- To manage our relationship with clients, including contracts, invoicing and support.
- To send you insights, updates and event invitations where you have agreed to receive them or where we are otherwise allowed to.
- To understand how the site performs and improve it.
- To keep the site and our systems secure and prevent spam and abuse.
- To meet our legal, tax and regulatory obligations.

We do not sell your personal information. We do not make decisions about you based solely on automated processing that have a legal or similarly significant effect on you.

## 4. Our legal basis

We process personal information only where we have a lawful reason to, namely:

- **Consent**, for example when you subscribe to our emails or accept analytics cookies. You can withdraw it at any time.
- **Contract**, where we need the information to take steps you have asked for before entering into a contract, or to perform one.
- **Legitimate interests**, such as running and improving our business, responding to business enquiries and keeping our systems secure, where those interests are not overridden by your rights.
- **Legal obligation**, where the law requires us to keep or disclose information.

## 5. Email and your subscription preferences

We only send marketing email to people who have opted in or, where the law allows, to existing clients about services similar to those they already use. Every marketing email includes a link to unsubscribe or to change which types of email you receive. You can also [manage your subscription preferences here](http://www.wearemuloo.com/hs/manage-preferences/unsubscribe?hsLang=en) at any time. We will still send you service and transactional messages that relate to work we are doing for you.

## 6. Cookies and tracking

The site uses cookies to make it work, to remember your cookie choices and, with your consent where required, to understand how the site is used and measure our advertising. These include:

- **Strictly necessary cookies** that keep the site secure and remember your consent choice.
- **HubSpot** analytics and tracking cookies, which connect site visits to form submissions and email engagement in our CRM.
- **Google Analytics and Google Ads**, which help us measure traffic and campaign performance.
- **Google reCAPTCHA** on some forms, to block spam.

You can accept or decline non essential cookies through the cookie banner, and you can clear or block cookies in your browser settings. Blocking some cookies may affect how parts of the site work, such as embedded forms and meeting booking.

## 7. Who we share it with

We share personal information only with people who need it to help us run the business, and only as much as they need:

- **Service providers** acting on our instructions, including HubSpot (CRM, website, forms, email, chat and meetings), Google (workspace, analytics and advertising), Meta (WhatsApp, when you message us), our cloud hosting providers, and our accounting and payment providers.
- **Delivery specialists and partners** who work with us on your project, under confidentiality obligations.
- **AI tools** we use to support our work, only under business terms that do not allow the provider to train its models on your information.
- **Professional advisers** such as lawyers, auditors and insurers.
- **Authorities**, where the law requires it or to protect our rights.
- **A buyer or successor**, if all or part of our business is sold or restructured.

## 8. International transfers

Some of our service providers store or process information outside South Africa, the United Kingdom or the European Economic Area, for example in the United States. When that happens we rely on appropriate safeguards, such as adequacy decisions, Standard Contractual Clauses or the UK International Data Transfer Addendum, and we meet the conditions for transborder information flows under section 72 of POPIA.

## 9. How long we keep it and how we protect it

We keep personal information only for as long as we need it for the purpose we collected it for, or as long as the law requires. As a guide:

- Enquiries and marketing contacts: until you unsubscribe or ask us to delete your details, and in any case we review contacts with no engagement for more than three years.
- Client and contract records: for the life of the relationship and up to seven years after it ends, for tax and legal purposes.

We protect information with appropriate technical and organisational measures, including encrypted connections, least privilege access, multi factor authentication on our business systems, and confidentiality obligations on everyone who works with us. No system is perfectly secure, and if a breach affects your information we will notify you and the relevant regulator where the law requires.

## 10. Client data we process on your behalf

When we implement, migrate or support systems for a client, such as their HubSpot portal, we may access personal information that belongs to that client and its contacts. In that work we act as an operator (POPIA) or processor (GDPR) on the client's instructions, and the terms are set out in our agreement with that client, not in this policy. If you are a contact of one of our clients, please direct questions about your information to that organisation.

## 11. Muloo products and platforms

Muloo products that sit on their own domains, such as the Muloo Hub reporting platform, Muloo Signals and Muloo Audit, may connect to data sources you authorise (for example HubSpot, Google Analytics or advertising accounts) and have their own privacy terms. See, for example, the [Muloo Hub reporting platform privacy policy](https://reporting.wearemuloo.com/platform/privacy.html). Where a product's own policy applies, it takes precedence for that product.

## 12. Your rights

Depending on where you live, you have the right to:

- ask whether we hold personal information about you, and for a copy of it;
- ask us to correct information that is inaccurate or incomplete;
- ask us to delete it, or to restrict how we use it;
- object to our processing, including for direct marketing, at any time;
- receive your information in a portable format;
- withdraw consent where we rely on it.

To use any of these rights, email [hello@muloo.co](mailto:hello@muloo.co). We may need to confirm your identity first, and we will respond within the time the law allows, usually within 30 days.

If you are not happy with how we have handled your information, please talk to us first. You also have the right to complain to a regulator:

- South Africa: the Information Regulator, [inforegulator.org.za](https://inforegulator.org.za)
- United Kingdom: the Information Commissioner's Office, [ico.org.uk](https://ico.org.uk)
- European Union: the data protection authority in your country

## 13. Changes to this policy

We may update this policy from time to time. The date at the top shows when it last changed. If we make a material change, we will make it clear on this page and, where appropriate, tell you by email.

## 14. Contact us

Muloo (Pty) Ltd, 54 Old Sir Lowry's Pass Road, Cape Town, South Africa. Email [hello@muloo.co](mailto:hello@muloo.co) or use our [contact page](http://www.wearemuloo.com/contact?hsLang=en).

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## What are you trying to fix?

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Nothing matches that yet. Try the search box, or book a call and ask us directly.

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